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Gala Frozen Yogurt, a new entrant in the healthy dessert market, needed a vibrant, modern label design that would appeal to health-conscious consumers while standing out on freezer shelves. The project goal was to create a brand identity that communicated freshness, indulgence, and natural ingredients.
We developed a clean, colorful label featuring soft gradients and fruit illustrations corresponding to each flavor. The use of cool tones with bold accents conveyed the frozen freshness of the product. Key nutritional information was clearly presented, and the brand logo was given a playful, yet premium font style to reflect its youthful but quality-driven appeal.